I turned on the TV while I was restringing my guitar last night and watched the second half hour of "Lost" -- but of course I'm not going to talk about the show, I'm going to talk about JetBlue. First there was a news break about the JetBlue plane with the screwed-up landing gear making a safe emergency landing at LAX. And then, maybe 10 minutes later, there was this commercial.
Somehow I think, despite the happy ending to the drama, an ad that includes lines like "We take off, we fly around for a while, and then we land...somewhere else" is not helping to reinforce a positive message about JetBlue's commitment to detail.
Posted by Francis at 12:40 PM