Here at Cargo, as at many workplaces, we get free bottled water. There are cases of it stacked up in the small conference room (a room in which conferences are rarely if ever held). Those cases are wrapped in plastic, on which is emblazoned this claim:
I just love the (presumably litigation-avoiding) hedging. "It might be the best-tasting water -- who knows? There's a lot of water out there!" Suggested alternate slogan: "Could very well cure cancer, via some as-yet-unknown method!"
Posted by Francis at 11:15 AM | TrackBackThis sounds a lot like the UK advertising slogan for Carlsberg lager: "probably the best lager in the world".
Posted by: Alex at February 6, 2005 01:40 PM